Benchmarking studies

The Export Academy performs benchmarking projects together with the GiMA consult and Steinbeis University Berlin.

Comprehensive knowledge of the activities in the market is a key success factor, especially information about competitors that are active with you in the same market segment and with the same products. From the results of the benchmarking study appropriate strategies can be derived, how can you stand up to the other market participants.

Benchmarking studies enable process improvement based on empirically verifiable comparison data.

Our offer for you:

  • Creation of tailored benchmarking studies
  • Results
  • Drafting a meaningful benchmarking study
  • Creating a performance-matrix based on the technology to be examined, business prozess or market
  • Presentation of best practice examples
  • Advices, recommendations for action

Method
In recent years, the GiMA Consult has successfully implemented many benchmarking projects and scientific studies. Based on the requirements of the client a detailed and meaningful benchmarking study is created in six steps.

These steps are as follows:

  • Order study
  • Literature review of studies and databases
  • Expert surveys at enterprises and institutions, association, etc.
  • Analysis of the results using specially developed analytical methods
  • Elaboration of recommendations for action
  • Benchmarking study and presentation of conclusions.

Experience background
The GiMA consult has over ten years of experience with benchmarking projects. In recent years, we created extensive benchmarking studies on different topics for DAX companies.

Please visit our benchmarking portal for our detailed offer on individual benchmarking products
www.benchmarking.de

You will also find a lot of information on the management method benchmarking that are important for the successful implementation of a benchmarking project.

Prof. Dr. Bertram Lohmüller
 
Partner and CEO

Innovationsmanagement, Strategieentwicklung, Marketing, Erschließung neuer Märkte, Benchmarking, praxisorientierte Managementtrainings, Projektbegleitung, Osteuropäische Märkte.

Tel. 07071/5499921

Email: bertram.lohmueller(at)eabw.org

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Prof. Dr. Rolf Pfeiffer
 
Partner and CEO

Unternehmensführung, Marketing, Produkt-Markt-Strategien, Internationale Geschäftstätigkeit, Geschäftsanbahnung im Export, Internationale Personalentwicklung, Produktionsmanagement, Benchmarking, Unternehmensplanspiele.

Tel. 07071/5499922

Email: rolf.pfeiffer(at)eabw.org

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Cornelia Röhm

 

Project Manager

Betreuung von Studierenden und Dozenten, Terminplanung & Koordination, Seminaranmeldungen, Administration

Tel. 07071/5499926

Email: cornelia.roehm(at)steinbeis.education

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Violetta Sticker, Dipl.-Phil.

 

Senior Project Manager

Unternehmensführung, Marketing, Produkt-Markt-Strategien, Internationale Geschäftstätigkeit, Geschäftsanbahnung im Export, Internationale Personalentwicklung, Produktionsmanagement, Benchmarking, Unternehmensplanspiele.

Tel. 07071/5499923

Email: violetta.sticker(at)steinbeis.education

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Petra Lohmüller, M.A.

 

Petra Lohmüller

Internationale Forschungsprojekte

Tel. 07071/6059852
Email: petra.lohmueller(at)steinbeis.education
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Eugen Breining, Dipl.-Ing.
 
Senior Project Partner

Projektleiter, Projekmanagement, Konzeptentwicklung

Tel. 07071/5499927

Email: eugen.breining(at)eabw.org

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Maria Lazareva
 
Senior Project Manager

Projekt “Präsenz EnergyTech India”

Email: maria.lazareva(at)eabw.org

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Carlos Villalba
Senior Area Manager Latin America

Email: carlos.villalba(at)eabw.org

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